Unlocking Africa

During my time studying at International University of Japan (IUJ), I am self motivated and privileged to meet over 200 Japanese companies at various forums, discussing exciting business partnership opportunities to expand into African markets. Time and again, we’d engage in promising conversations and ask thoughtful follow-up questions, but too often, those plans would be canceled before they could move forward. This pattern led me to ask: why are these companies so hesitant to take the leap?
Through research and discussions, I discovered that many Japanese companies are cautious about venturing beyond Japan. They want to be absolutely sure before taking any risks. If you’ve experienced similar hesitations, you’re not alone. This hesitation to make decisions is a challenge, but there’s also an incredible opportunity here—to help these companies confidently expand abroad while allowing you to build your own business.

Franchising gives you the right to market a product or service under the trusted name and business model of another company (the franchisor). You’ve likely visited franchise locations like McDonald's, Starbucks, or Dunkin' Donuts. Franchising works, and we’ve seen it work for Japanese companies in real-life scenarios. They are leveraging the successful experience and resources of the Franchisee to create a successful business.
Take the example of Sergio, who was my Sempai at IUJ, who successfully expanded his new laundromat business to Mozambique through franchising through Assentia Holdings Inc. We helped him source the company, organize funding, purchase the equipment, and get everything shipped to launch the business. This isn’t a hypothetical success—it’s a real-world example of how franchising can open doors.

Are you ready to turn your business ideas into reality?

This is your chance to connect with Japanese companies eager to expand into new markets, including your home country. If you've ever dreamt of starting a business but weren't sure how to navigate the complexities of international expansion, this event is designed for you.

Why Attend?

Connect with Japanese Companies: Gain insights from industry leaders with proven success in franchising across different markets. Learn the steps they took to grow internationally and how you can replicate their success back home.

Pitch Your Idea: Have a business idea in mind? Here’s your opportunity to submit it online, and if selected, present your pitch directly to potential Japanese partners. Don’t miss this rare chance to capture the attention of seasoned companies eager to collaborate.

Win-Win Opportunity: Even if funding is a challenge, we will work with you to create a financial structure that supports your business expansion. You’ll be able to return to your country and launch your business with the backing of experienced partners.

How to Get Involved:

Create Your Business Pitch: Craft a compelling pitch outlining your business idea, its impact, and its potential for success. Think about the problem your business aims to solve and how franchising can help.

Submit Online: Visit this link https://forms.gle/UKwNXJeuxf7iATHw7 to submit your pitch for review. Be clear, concise, and confident in presenting your vision.

Get Selected: After reviewing all submissions, we’ll select promising candidates to move forward. If chosen, you'll be paired with a Japanese company that aligns with your business goals.

Collaborate and Finalize: Virtual collaboration will begin between you and your matched company before the event. On the day of the event, you’ll have the chance to finalize your plans, solidifying your path to success.

Don’t miss this chance to turn your business ideas into global opportunities!

Whether you're a student ready to launch your entrepreneurial career or a business owner seeking to expand into new markets, this event offers the perfect platform to make your vision a reality. The opportunity to work with leading Japanese companies and leverage their franchising expertise is here—seize it!

Register and submit your pitch by clicking on this link. For more information, you can contact Abdulazeez Idiaro idiaro@iuj.ac.jp or Nobuhiko MATSUMOTO nobu@assentia-hd.com .

Unlocking Africa:
Expanding Japanese Businesses
through Franchising

Background: Building Bridges Between Japan and Your Home Country

This is where Assentia Holdings Inc. steps in with the perfect solution: franchising.

Don’t wait. Get started today by contacting us and beginning your business journey.

Join Us for an Exciting Opportunity!

Registrer Here!

Register Here!

Assentia Holdings, Inc.

Unlocking Africa: Expanding Japanese Businesses through Franchising